You can add products in four ways: through the API, through a supported multichannel tool, by importing an XML file or manually in your seller account. It's worth choosing the method carefully at the start, because you later update stock and prices through the same channel you used to add the products.

No. Every seller creates their own product cards, even if the same product is already sold on Rozetka by someone else. This way your card shows your own photos, description and offer.

Yes. If you'd like to connect through the API, ask your Rozetka contact person for the documentation.

Through the same channel you used to add the products. If you added them through the API, you update them through the API; if you used an XML file, you update the file, and so on.

After you make changes to existing products, send them for approval by our moderation team in your seller account. If you work through a supported multichannel tool, ask its provider how to send changes for approval directly from there.

The full content requirements, including the rules for specific categories, are available on request from your Rozetka contact person.

A good product card helps customers find your product and decide to buy it. The main rules:

• Name. It should say what the product is, followed by the brand, model, colour and item number, if there is one. Use the name customers would type into search. Refurbished or used products must be marked as such in the name and description.
• Characteristics. Fill in the main parameters for the category, and make sure they match the real product. Changing the "Manufacturer" parameter, for example, is not allowed. Write units as a number, a space and the abbreviated unit, for example "500 ml".
• Description. Describe the main features, functions and compatible models or accessories, without spelling or grammar mistakes. If the characteristics already cover everything, the description is optional.

Every product needs at least one photo. The main rules:

• JPEG, GIF or PNG, in RGB or sRGB, up to 10 MB.
• Between 200 and 4,000 px in width or height. About 1,000 px works best.
• A white, light or transparent background is recommended. Other backgrounds are fine for professional studio photos.
• No logos, watermarks, text or links on the photos.
• The product in the foreground, not cut off, without packaging and without signs of use. The main photo should show it from the front.
• Photos of clothing, especially underwear and swimwear, must not have sexual overtones.

Each category has its own set of parameters, and the main ones must be filled in. Some categories have extra rules, for example:

• Jeans: the "Model" parameter (for example skinny or flared) is required.
• Bicycle tyres: "Construction" and "Construction type" are required.
• Cosmetics: products available in several shades need a colour palette, with each shade as a separate 24x24 px image.
• Beauty & Health and other products with an expiry date: the "Expiration date" parameter is required. Products must have at least 30% of their shelf life left; those close to expiry go to the Markdown category.

If you add products through a supported multichannel tool, you'll see the parameters for each category there.

The full content requirements, including the rules for specific categories, are available on request from your Rozetka contact person.

It depends on how many cards you send and how complex they are, but it usually doesn't take long.

The most common reasons for rejection are a description that isn't in Ukrainian, text in other languages on the photos, logos or watermarks on the photos, and characteristics that don't match the product. If a card is rejected, you'll see what needs fixing, and after the correction it goes through moderation again.

In Ukrainian. This applies to product names and descriptions, and to any text visible on the photos.

Rozetka doesn't translate product content, so the Ukrainian version is on your side. It doesn't have to be done by hand, though. Some multichannel tools offer automatic translation, and you can also use translation or AI tools that connect to your product catalogue. Just make sure the result reads well, because descriptions with language mistakes may not pass moderation.

Most consumer categories are open. As a rule, a product can't be sold on Rozetka if it can't be legally sent to Ukraine in an international postal or express parcel without commercial customs clearance, a licence or a special permit.

Below are the main groups. Any other product that falls under this rule can't be sold either, so if you're not sure about a product, ask your Rozetka contact person before you list it.

• Excise goods: alcohol, tobacco and nicotine products, including vapes and e-liquids.
• Cannabis and CBD: cannabis and THC products, CBD ingestibles and oils (unless expressly approved).
• Medicines and medical products: prescription and over-the-counter medicines, steroids, hormones, peptides and medical devices.
• Food products: fresh, chilled or frozen meat, sausages, lard, milk, cheese, dairy products, fish and seafood (canned products in factory packaging are allowed), as well as pet food.
• Seeds, seedlings and plants.
• Dangerous and flammable goods: chemicals, poisons, explosives and radioactive materials.
• Weapons, military and dual-use goods: firearms, ammunition, knives designed as weapons, tasers, brass knuckles, drones and UAV components, night vision and thermal imaging devices, military-grade electronics, encryption and interception equipment, high-power lasers, certain chips, CNC and military-use components.
• Jewellery, antiques, precious metals and stones: jewellery, antiques, gold bars and coins, silver bullion, platinum, palladium, diamonds and loose gemstones.
• Counterfeit goods: fake branded items and brand replicas.
• Illegal products: illegal drugs, narcotics and psychoactive substances, drug paraphernalia and stolen goods.
• Sanctions-sensitive goods: goods from sanctioned countries or regions, goods involving sanctioned persons or entities, products intended for restricted end use or military users.
• Adult products: pornography, sexual services, sex toys and other adult products (unless specifically allowed and age-gated).
• Financial products: prepaid cards, stored-value cards, gift cards and other cash equivalents.
• Documents and personal data: IDs, passports, certificates and personal data lists.
• Animals and biological goods: products from endangered species, live animals and biological samples.

Some categories are not closed, but selling in them requires individual approval. The list of these stop categories is available on request from your Rozetka contact person.

Your products must meet EU requirements, so if a product needs a certificate or a declaration of conformity to be sold in the EU, you need it for sales on Rozetka as well. Some products that need a licence or a special permit to be imported into Ukraine can't be sold on Rozetka by EU sellers.

No, there is no minimum price.

No. You set your prices yourself, and Rozetka doesn't interfere with them, also compared with your prices in other sales channels.

Rozetka has a range of promotion tools, such as discounts, seasonal sales campaigns and paid product promotion. Your Rozetka contact person can tell you which of them are available for your store and on what terms.

Ask your Rozetka contact person. We look at each request individually, depending on your categories and products.